Today I received an invitation to download the brief of a MarketingProfs survey conducted with Forrester Research that is said to uncover changes in Business-to-Business marketing strategies and budget allocation.
"Not surprisingly, survey results indicated sharp increases in spending and usage of such Web-based marketing tactics as Webinars and other Web 2.0 media."
Uh-oh.
We are going to be seeing a whole lot of meatball sundaes.

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